Coors Light Will Pay You Up to $50,000 to Carve Its Logo Into Things

The bigger the logo, the bigger the prize.

Courtesy of Coors Light
Courtesy of Coors Light
Courtesy of Coors Light

Coors Light is looking to help one lucky person chill out, hard. The company is launching a nationwide search for the first ever “Chill Harder Champ” who can help it spread its advertising dollar. That lucky person will be paid $50,000. So how do you get a chance to win the cash? You’ll need to duplicate the Coors Light Chill Harder logo by carving it into something in your life.

You could mow it in your lawn, sketch it out on a sandy beach, paint it on your nails, carve it into a pumpkin–get creative. Then post your creation on to social media with the hashtags #ChillHarder and #Contest and make sure to tag @CoorsLight. The bigger you make the logo, the bigger the payout you’ll get. The ultimate winner, who will create a logo that is between 100 inches and 20 feet long, will win the Chill Harder Champ title and $50,000.

An additional 5,100 people will have the chance to win smaller amounts of money for smaller logos-5,000 people will get $10 each for small ads (sized six to 30 inches long) and 100 people can win $100 for medium ads (50 to 90 inches long). You can submit your entries until December 10, 2022. In order to be eligible, you must be at least 21 years old, and be a resident of the United States.

For more details about the contest, head to

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Opheli Garcia Lawler is a Staff Writer on the News team at Thrillist. Follow her on Twitter @opheligarcia and Instagram @opheligarcia.


Mad Mex’s New Menu Item Is Inspired by a Popular Mexican Street Food

mad mex chicken al pastor

Mexican restaurant chain Mad Mex has dropped a new protein, and it’s one of the most popular street foods in Mexico.

Enter, Chicken Al Pastor. It’s traditionally made with pork and grilled on a spinning rotisserie with a pineapple sitting a top, but Mad Mex has put its own spin on it, serving chicken bathed in an Al Pastor marinade with a touch of juicy pineapple.

You can order the protein-packed filling in your favourite burrito, bowl, quesadilla, nachos, or in a taco.

As always, these things are here for a good time, not a long time. Pop into your local Mad Mex restaurant, order delivery or through the Mad Mex app today.

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